Things to Avoid in SEO
SEO is nothing but Search engine optimization is the action of optimizing a website to get its natural rankings in the major search engines like Google, Yahoo and MSN. where it is one of the most important ways of promoting a website online. SEO is so easy . The basic SEO strategies don’t require much capital and can provide your business some major benefits.here the Search engines have some rules and guidelines that must be followed by an individuals and SEO companies. where now the SEO scams are becoming more popular now-a-days despite the fact that there are many ethical SEO firms and SEO experts. so,in order to get the good position in the search engines, we must need to follow some guidelines of the search engines and avoid unethical SEO Scheme (or)tactics.
Some things to avoid in SEO are:
- First Avoid to use the automatic linking software and don’t use same titles and description in your website.Don’t use the black hat technique.
- Avoid to build your website completely in flash.
- Avoid to use the irrelevant keywords in your site .
- Avoid the keywords stuffing because might the google can punish your website permanently.and also don’t partcipate in the links exchanges and links farms programs.
- Doorway pages are the web pages that are created for spamdexing.this is mainly used for the index of a search engine by inserting results for a particular phrases with the purpose of sending the visitors to a different page.such that We can Avoid this Doorway pages in SEO.
- Don’t over optimize your site,and also Don’t forget to make your site search engine friendly to the users.
Doing wrong SEO will become a big disaster for your website. So you should to be very careful about it. Getting higher ranks over a night is not possible, SEO takes some time for that.
Among all Some basic tips are mainly used to avoid in SEO are:
In seo the Page Title is the most important thing for search engines to consider your page. keep titles with general usage words as users type in search engine with general words not with high level words. in short Be Simple in writing titles and make sure that your title impressive too as its also attract more users to read your articles.But if we do excessively using the keywords please avoid that practice.don’t use unnecessary and too much of keywords, search engines might won’t like this. and write your article on your own in a genuine way for your users.
2. Selecting (or) taking the Wrong Keywords:
Add Appropriate multiple keywords related to subject , try using Google Keyword Planner Tool, to find google keywords to estimate better traffic from google. Rather than focusing on a single word, try adding a few words to make a keyword phrase. you may have to watch about keywords phrase search (Trick #7, at 4m 57Sec ) work in google . Do colors or design “hide” words you want pages to be found for?so,You need to find keywords that people are searching for. There is absolutely no point choosing a keyword that no one is looking for in the search engines. There are many ways to research keywords and you also can choose to use either paid software,or you can use the free Google keyword tool.
3. Black Hat SEO Techniques:
Black hat SEO is both a myth and a reality we have to face sooner or later as SEO practicioners. While I abide by probably one of the strictest SEO codes of ethics around and SEOptimise is a clean white hat SEO company company itself we still can’t deny that there is black hat SEO.In search engine optimization (SEO) terminology, Black Hat SEO refers to the use of aggressive SEO strategies, techniques and Schemes that focus on search engines only and not a human audience, and usually it does not obey search engines rules.
Some examples of Black Hat SEO techniques include keyword stuffing, invisible text and doorway pages. Black Hat SEO is more frequently used by those who are looking for a quick financial return on their Web site, rather than a long-term investment on their Web site.Some of the black hat techniques like Doorway,hidden text,IP delivery etc.under such circumstances don’t use the black hat SEO technique propably avoid this in the SEO.
4. No On Page SEO:
On Page SEO Practises are nothing but they are extremely important because they will tell to the Google and to some other search engines what your page is about. If your post title is of “20 major SEO Practices to Avoid” then you need a number of Onpage factors to match this and back it up. Many webmaster simply write an article to convey some type of information but it is not always focused on enough for search engines to recognize its true purpose. This is why you should never avoid Onpage SEO.
5. Wrong Backlinking:
Linking early and linking often means here the Google tracks continuously and keeps information of as many websites as it can, and it knows the site which keeps post first among related sites which posts same content. and then google displays the site at top positions who updated early. but due to other factors that site may goes down from position one to two or three.. when your related sites has much more reputation and ranking in search engines. but still you don’t need to worry post in same manner slowly you will top the position in search results.One of the biggest factors Google looks at is the hyperlink. Google looks at both links to and from your website. Google treats words to which hyperlinked as important keywords to that webpage.Links from other websites to your website are used to determine PageRank.
But the important thing is it is used to make the right backlinks using the right anchor text pointing to your posts and pages. Search engines are taking note of what the anchor text is telling them. Make a list of at least 5 similar keywords for each article. Do not use the same anchor text over and over as it will look like spam.
6. Never Check your Website Status:
Checking of your website status is must and should but not continously .where not following your website statistics is a major crime in the Internet world. so,You might need to be aware of what the results of your website is producing. and also You can find details such as traffic sources, keywords used in search, website bounce rate, and so on.
You should be using these statistics to improve your website further and to gain more traffic and followers.By checking of your website status you can such that you can give your website visitors what they want and also you can also easily find out their problems with your website and Recognize your popular content such that you might earn more and more money.
7. Not being Sociable:
Social networking sites can be a good way to promote a site, but most will not affect your rank directly. Google+ promotion may be an exception as google considers information about your site sharing and liking in google+ page. Sharing is caring and it is extremely important to make it easy for other to share your content by using some social media. but the main problem here is many bloggers are now including social networking buttons on their websites, some still refuse to do so.So not being too Sociable.
8.Avoid to build to your website completely in Flash:
In SEO the good design is the popular design in the end, strong, well organized pages are pages that Google tends to rank higher. They’re also pages that tend to become more popular, which means Google will rank them even higher. Keep good design in mind as you go, and much of the SEO will design itself.But the major problem is complete usage of Flash ,Try to Avoid the build of your website completely in a Flash.
Here is another article ” 7 Simple ways to Improve Your Websites Ranking in Google / Search Engines ” which explains how to Move Your Website Up on the List of Search Engines.